Meet the Team
Leading the SJSU Brand With Purpose
At SJSU’s University Marketing and Communications (UMC), our team is united by a clear purpose: to lead the university’s brand and strategic marketing efforts in ways that elevate awareness, strengthen reputation, and support student enrollment and success. Everything we do is rooted in advancing SJSU’s mission and amplifying the stories that move our community forward.
UMC Leadership
Senior Associate Vice President for University Marketing and Communications
Email: guisselle.nunez@sjsu.edu
Executive Assistant to the Senior Associate Vice President
Email: melissa.retana@sjsu.edu
College and Program Management
Marketing and Communicaitons Program Manager
Lucas College and Graduate School of Business
Email: adriana.avila@sjsu.edu
Copywriting, Editorial and Strategic Communications
Creative and Brand Strategy
Media Relations
Online Enrollment Marketing
Associate Director of Online Enrollment Marketing
Email: brian.cheungdooley@sjsu.edu
Web and User Experience
Athletics Marketing and Sports Media Relations
UMC works closely with Athletics Communications to promote a university-wide environment that elevates the Spartan brand and builds champions in the classroom, in competition and in the community.
